Not only does our technology make your advertising inventory work harder for you, it also makes it work smarter.
Using sophisticated algorithms to turn user data into deep audience insights, our ad technology and systems help to boost your advertising yields by enabling quicker and more effective decision making.
As pressure on digital publishers increases and advertisers demand ever higher levels of advertising performance, publishers need to continuously analyse and refine campaigns and provide in-depth reports. This can be very time consuming and also exposes publishers to the risk of human error.
Our data warehouse allows for fully automated reporting and analysis, leaving you free to focus on securing new advertisers and increasing your yield.
Our customised AddSuite platform enables you to create “real time” dashboards for individual advertisers and agencies. Our simplified trafficking and scalable controls are your guarantee that clients’ ads go live on time, when they are meant to, helping you to manage campaigns with virtually no manual intervention.